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Lucid Posts
Loose talk from the team at Lucid, a technology company. We turn billions of human answers into software to make business, and life, better.
Steal These 10 B2C Marketing Secrets and Make Your B2B Marketing Sexier
latest
Steal These 10 B2C Marketing Secrets and Make Your B2B Marketing Sexier
Business-to-business marketing is often seen as totally different to consumer marketing. Both are a hard slog in the face of tough markets…
Elizabeth Brooks
Mar 25
Building Enterprise Software is Actually Badass. Here’s Why.
Building Enterprise Software is Actually Badass. Here’s Why.
by Joey Muething, Sr. Product Manager, Lucid
Lucid
Mar 16
The Art of B2B Research: 8 Ways to Drive Quality Results
The Art of B2B Research: 8 Ways to Drive Quality Results
Doing business-to-business (B2B) research online can be challenging. B2B research comes with its own set of challenges — narrow targets…
Lucid
Mar 9
Think Live Events Are a Data Black Hole? We Measured Real-Time Brand Lift at the Super Bowl.
Think Live Events Are a Data Black Hole? We Measured Real-Time Brand Lift at the Super Bowl.
“Cross-media measurement” is something we hear a lot, and it’s the sweet spot for our Proof product suite. Generally, though, this refers…
Lucid
Feb 25
Reality: Mobile Surveys Will Beat Traditional in 2016
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Reality: Mobile Surveys Will Beat Traditional in 2016
If the current trend continues, then mobile interviews will exceed PC conversion in 2016 further disrupting survey platforms and research…
Patrick Comer
Jan 29
After five years, Fulcrum reaches $100 million in sample*
After five years, Fulcrum reaches $100 million in sample*
originally posted April 27th, 2015 — Actual 2015 volume = $121M!
Patrick Comer
May 5, 2015
Start-ups —they have their exits and their entrances
Start-ups —they have their exits and their entrances
Why theatre is the best entrepreneurial experience
Patrick Comer
Apr 16, 2013
The Art of Juggling
The Art of Juggling
Improvisation or ‘Improv’ was one of the most important classes that I ever took. It’s profoundly impacted how I relate to people and new…
Patrick Comer
Jan 29
The Global Explosion of Programmatic Sampling
The Global Explosion of Programmatic Sampling
Sample Never Sleeps
Patrick Comer
Jan 29
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