Squad Goals: Five Years After Its Worst Film Ever, Warner Bros Pulls Its Greatest Scam

Lucien WD
Lucien WD
Jul 27 · 5 min read

Paying to see David Ayer’s Suicide Squad in the sticky summer of 2016 felt on some level like a deliberate act of self-sabotage: there’s no way this movie didn’t suck, right? But it was out of respect for the marketing team, the trailer wizards at Aspect, the poster designers in-house at Warner, who had pulled off one of the most engaging…