APPLE SILICON

Apple’s M3 CPUs, Nothing to See Here

Apple is losing the Chip Wars

Dan Hansen
Mac O’Clock
Published in
6 min readNov 23, 2023

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Still from Apple’s “Scary Fast” event
Still from Apple’s “Scary Fast” event

It’s been a few weeks since Apple’s “Scary Fast” event proclaimed the company’s continuing processor superiority over the rest of the industry. But what seemed undeniably true three years ago, when the company launched Apple silicon with the M1, is at best highly questionable today. Here’s Tim Cook

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