History of the Apple Store and How they became so successful

Apple Store — Regent Street, London, UK — Apple

Apple retail stores are some of the most successful retail stores in the world and are hugely profitable. The sheer level of success they experienced with their retail stores was not predicted by anyone when Steve Jobs went on to unveil the first Apple Store in Virginia in 2001. In fact, when they first opened they faced several negative headlines and many predicted them to fail.