When Enhanced eCommerce dataLayer is not enough

Hello, dear reader!

We believe that you came here because you know what Enhanced eCommerce and data layer are. Most of the online marketers have heard of it and all of the marketers in the eCommerce segment should know it for sure. In this article, we will discuss valuable improvements/additions to the Google Analytics Enhanced eCommerce data layer and some of the most common issues with the implementation of the data layer.

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Head on over to our blog to learn more about the Enhanced eCommerce data layer including improvements and issues!