Many studies have shown that having too many options makes decision-making more difficult, which can lead to a decreased feeling of…

In just one night, two of the most popular live-streamers in China netted $120 million each during a live stream for the 2020 “Singles Day”…

The authority principle is an example of how people tend to use judgment heuristics or simple strategies that allow us to quickly form…

What is one piece of information your Google Analytics reports can’t do without? It’s where your traffic is coming from. A great helper in…

We just published a post on best practices for product listing pages. Now let’s take a step further in the shopping funnel and have a look…

Although product listing pages (PLP) seem pretty intuitive — you simply ensure that all the products available in your catalog are…

Attraqt provides AI-powered eCommerce personalization solutions that aim to optimize the product discovery phase as well as personalize the…

eCommerce personalization tools are great. But you still have to know how to properly implement them to make them as effective as possible.

According to doofinder.com, scarcity is a psychological trigger that gives a person a little push to execute a particular action (like…

Directive (EU) 2019/2161 or the Omnibus Directive is based on the “New Deal of Consumers” initiative adopted by the EU Commission to…

Would you like fries with that?

Backlinks are one-way hyperlinks leading from one website to another with the main goal of improving search engine visibility and…

CHECKOUT OPTIMIZATION CASE STUDY SERIES

Inspire your customers to take action with your hero banners by featuring your best products, riding the latest trends…

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Link building, if done correctly, can be an exhausting process of creating quality content that gets shared across the web organically…

We conducted two rounds of user testing to improve the performance of specific pages on the website of an international baby products…

Here’s what we learned from analyzing 9,000+ support requests from eCommerce merchants running online stores across the globe.

Carding is an online security threat where attackers try to confirm the validity of stolen credit card credentials by using bots to perform…

Every company needs a tradition.

We analyzed the navigation menu performance of a European online timber store in order to ensure an optimal navigation experience for its…

Planning a big promotion that you hope will double or even triple your store’s traffic in no time? Consider autoscaling or risk…

Why is the navigation menu so important? Your navigation menu is your visitor’s guide to finding the exact item they want from your…

Giving online customers the option to adjust and customize their chosen products while shopping used to be a rather rare occurrence. Last…