Create your Project Page on the Magic Store and get a larger user base

Elia Cancelli
Magic Square
Published in
7 min readMay 21, 2024

Your project page on the Magic Store holds great power to build a bigger user base through an effective use of information and resources.

The Magic Store is designed to make it simpler for you to construct and beautify your project page, assisting users in discovering your project and capturing their interest. Below are shown all the elements of your Project Page.

Project Page Example

Project Name

Your project’s name plays a critical role in users’ discovery journeys on the Magic Store. When you input a name for your project page, ensure it is memorable and remains consistent with your business’ name. Keep away from generic words and names that are already taken by other projects. Read our detailed guidelines here.

Project Name

Project Icon

Your project icon is one of the first elements of your project that users and any potential audience see. Try different logo options to find the most recognizable and meaningful to your users and potential audience on the Magic Store in order to make a strong first impression. Read our logo principles here.

Project Icon

Project Tagline

Your project’s tagline should be a one-liner summarizing your project precisely in 48 characters. It will appear underneath your project’s name throughout the Magic Store and on your project page. You may consider using your business slogan. You can update your tagline in your profile settings. Read more details here.

Project Tagline

Project Categories

Categorization on the Magic Store allows users to find projects suitable for them. Your project can have a category and a subcategory. The choice you make will determine where your project displays in search results, so decide carefully and wisely to make your project easily discoverable.

Project Categories

Token Info

The Magic Store is well-connected to the leading cryptocurrency pricing data platforms. If your project has a token listed on CoinMarketCap or CoinGecko, your token information will be automatically uploaded and previewed on the store’s Project Page.

You will have to review and verify the accuracy of the information provided by CoinMarketCap and CoinGecko on the Magic Store. Your token ticker, current price, and price change in the last 24 hours will be displayed accordingly.

Token Info

Project Chain

The Project Chain element displays the network on which your project is built. If your project supports multiple chains and you submit at least 2 of them, “Multi-chain” will be shown on your page. During the project listing process, you can choose “Add Extra Chain” in order to show multiple chains available for your project.

Project Chain

Project Previews

A project preview should demonstrate the features, core functionalities, and UI of your project that users will see on the Magic Store. Images are recommended to visually communicate your project’s user experience. The first three images convey the idea of the project, the rest can be dedicated to specific functions. Screenshots must not contain transparency. The images should present your project accurately and the latest version. Read more about the preview technical requirements and specifications here.

Project Previews

Project Description

The Project description on your project page should highlight the features and core functionalities of your project. A concise, informative paragraph is recommended to best engage users. This would maximize the exposure of your project to potential users on the Magic Store.

The description should be no longer than 400 characters. You can always update your project’s description in your project settings.

Project Description

Scores

On your Project page, you will find 3 types of scores.

User Score: This is generated based on the reviews users have left. Validation Score: This is generated during the validation process. Trust Score: This presents the average value of the audit score (if the project has a token) and all of the User Trust Scores.

Read more about Scores here.

Scores

Ranking

The ranking is based on the following:

  • Number of likes multiplied by 2
  • Number of shares multiplied by 5
  • Number of spaces added multiplied by 3
  • Number of reviews multiplied by 1

All projects are sorted by the date above. There are three types of ranks:

  1. General — The first rank generated is the position of your project in the store compared to all the other projects.
  2. Category — The second rank presents your project’s position compared to all projects from the same chosen category you picked.
  3. Chain — The third rank shows your position compared to all projects built on the same chain.

In order to boost your project ranking, please make sure you provide accurate information regarding the parameters above.

Token means that the project has a token. NFT means that the project contains an NFT collection.

Ranking

Added to Space & Likes

This section displays the popularity of your project on the Magic Store with the two essential sets of data: the total number of users that have added your project to their space and the total number of likes.

Project Badge

Project Badge will be placed next to your logo in accordance to your project status on the Store. There are two types of badges:

  • Validated projects
  • Upcoming projects
  • Under Validation projects

Read more about project types here.

Added to Space, Likes, and Badge

Developer Profile

The developer profile is another destination to showcase more detailed information about your company, the number of projects your company developed, the company logo, and find all the official links you provide. This is where users can be redirected from your project page too.

Developer Profile

User Score and Reviews

User Score is the section on your Project page where you build up credibility across the Magic Store and the Magic Community. Users will be able to rate your project and leave reviews with details such as their username, karma score, date, title, stars, and detailed feedback. Read more.

User Reviews

Users and project developers can report reviews that are off-topic, spam, or violate our guidelines. By clicking the flag icon next to a review, two options appear: “Share Review” and “Report Review.” “Share Review” allows users to post the review on suggested social channels, while “Report Review” enables users to select a reason for reporting the review. Upon submission, the Magic Square team will internally review the report. If deemed valid, the review will be removed from the project page.

Reporting reasons

Token Info

The Token Chart and Statistics section contains detailed information extracted from CoinGecko and CoinMarketCap. Therefore, to preview your token information here, it should be available on one of the mentioned websites.

Token Info

Trust Score Table

The Trust Score Table contains information about the Audit Score, which is generated based on the number of audit reports submitted during the listing process. In case your project has a token — the audit score will be medium if 0 reports are submitted. In case your project doesn’t have a token, this will not affect your Trust Score. The Security Validation Score is based on the voting during the validation process. The Project Privacy is still under development and will contain the data that is collected by you from the users of your project. Read more.

User Trust Reviews

User Trust Reviews affect your Trust Score, which presents the average value of the audit score (if the project has a token) and all of the User Trust Reviews.

Trust Score Table and User Trust Reviews

Social Channels

Project Social channels added during the listing process are presented on the Store.

Social Channels

Updating Project Information

Project Developers may edit their project information at any time by going to Account -> Developers -> My Projects -> Edit Project -> Submit desired Changes. Once the changes are submitted, the Magic Square team will approve them manually.

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