Published in


MailBots Is Turning Into FollowUpThen Skills

Good by for now, MailBots! 👋🤖


  • We discovered the best MailBot ideas were either “FollowUpThen-shaped” (focused on perfect timing), or utilized only a small part of the platform — usually a part that other ESPs also provided. This new direction plays to our strengths as a time-focused platform.
  • MailBots will live on as an internal tool for FollowUpThen. We may re-release it some day, but we cannot say when.
  • We love FollowUpThen and want to give it the attention it deserves.
  • Focus will make or break a small company. The tensions between our beloved FUT and the MailBots developer community started to mount as we continued down this path, making it clear that we had to make a choice.
  • We are genuinely excited about giving people a sense of freedom by helping them to organize their future. It is a mission that we love.
  • FollowupThen Skills are going to be awesome!

FollowUpThen v3

Many of you MailBots developers are FollowUpThen users already. If you are not, think of it as a universal command line to your future inbox. This becomes very powerful with autocomplete.

Skills: More Than A Reminder

The new FollowUpThen will allow you to receive more than just an email in your inbox. You will get everything needed to get something done right at the perfect moment to actually do it.

  • sends a text message with the reminder
  • cancels the reminder is a reply is received
  • keeps reminding you daily until you click "complete"

Your Feedback

I have thoroughly enjoyed the conversations I’ve had with many of you about email productivity, “purely email-based apps” and product development in general. All of these helped to shape this important decision for us.



MailBots news, updates articles and more

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Reilly Sweetland

Founder of Gopher (YC S17), FollowUpThen, Internet Simplicity (acq 2016), TypeRoom. Productivity enthusiast, autodidact, hacker, nutritionist, husband, dad.