5 Kinds of Fetching Facebook Content for Your Pet Store

Main Street Hub
Main Street Hub
Published in
4 min readMar 22, 2017

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If you aren’t using Facebook for your pet store, grooming salon, or training center, now is the time to start! Every day, consumers are looking online for a business just like yours to take their four-legged friends. At Main Street Hub, we’re here to help you stand out among the competition.

By keeping your business’ Facebook page full of exciting content, you will be able to attract new customers, build relationships with your existing customer base, and stay top-of-mind with pet owners in your local area.

We serve tons of local pet stores and grooming salons just like yours. Meet the local heroes at Gimme A Bark, and learn how Main Street Hub helps them stand out online!

Here are 5 kinds of Facebook content to start posting on your business’ page right meow:

1. Products and Services

Post the products you have in store and the services you offer to pets in your community. Your Facebook content has the power to get your followers more familiar with and excited about what your business offers, like your excellent service and unique products.

By showcasing your business’ best offerings in a creative way, you’ll remind your fans and followers why they love bringing their furry friends into your business.

Caption: You don’t need to jump through hoops to schedule a grooming appointment — just call us at (212) 212–2121!

Caption: A busy pup is a happy pup. We have new toys — just in time for spring!

2. Testimonials

Showing off your best online reviews and testimonials will serve your pet store, grooming salon, or training center in a couple different ways.

When a new potential customer looks up your business on Facebook, they’ll be able to see some of your best feedback. This puts your business’ best paw forward by showing everyone who checks you out online just how loved your business is in the community and how happy your customers are.

Testimonial posts also act as cross-promotion for your review platforms. By showing gratitude to your previous reviewers, your followers will know how much these reviews mean to you and your business — making them more likely to leave a great review!

Caption: It’s always a treat to hear from our fans! Thanks for the great review, Kris.

3. Educational Content

Remember, most people following your business on Facebook are probably pet owners. Think about the kinds of questions pet owners might want to know before visiting your business, and allow that to inform your Facebook content.

Keeping your Facebook feed full of educational content will provide value to your followers and build trust with new and potential customers by showing that you are an expert in your industry and a reliable choice to care for their four-legged pals.

Caption: Keep this chart handy before giving Fido any people snacks!

4. Entertaining Content

What does every animal-lover love to see? Cute animal photos, of course! Give the people what they want by showcasing photos of some of the precious pets that come through your business or simply sharing entertaining, animal-related content.

Entertaining Facebook content is shareable. Every time one of your fans shares a post from your business, that content gets in front of new people — people who might be looking for a business like yours.

Caption: Those birds will never expect me here!

5. Questions

Posting questions relevant to your industry is an excellent way to get your customers engaged in conversations online. Try polling your customers about their pets and quizzing them on animal-related trivia!

Not only will you be able to create engagement by getting people to comment their answers to your questions, but you will stay top-of-mind with your new and existing customers by getting them to check back for the answer.

Caption: Let’s see what you know! Compared to humans, how much stronger is a dog’s sense of smell?

Now you’re ready to unleash the power of social media for your pet shop!

Meet one of the pet-loving local businesses we serve in our latest Local Heroes spotlight: Gimme A Bark!

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Main Street Hub
Main Street Hub

Main Street Hub is the marketing platform for local businesses. Trusted by 10,000 customers, we manage your social media, online reviews, and email marketing.