How to get upvotes on Product Hunt

It’s simpler than you think.

Product Hunt has allowed us to tap an incredibly powerful force for the launch of SeeNote. That force is the combined wisdom of an experienced community. Looking back, I’m glad we started early. Because couter-intuitively, it was months before the launch that Product Hunt proved most valuable.

A few months before the launch

Product Hunt is a great place to meet fellow entrepreneurs, and ask for feedback early on. Early is the key there. You know, when it’s still easy enough to change something.

We were able to quickly find users of the site who had in the past been excited for products similar to SeeNote. We reached out to these people, and found that many of them were professionals who had launched products before, and were glad to offer us some feedback. A few video calls later, and we had honed our positioning to near-perfect simplicity. We were ready.

The day of the launch

We were posted on Product Hunt in the early hours on Tuesday, April 26th, and it turned out to be a total springboard that propelled our company into the inboxes and feeds of editors, investors, industry insiders, and early adopters. We were the 3rd most up-voted product of the day, behind only Dropbox and another established company whose product was on its second iteration.

Here’s what unfolded in just 2 weeks for us:

• 940+ up-votes (900 of which were day-one)
• More than 500,000 earned media impressions from some of the largest tech sites on the web
• Jumpstarted interest from investors
• 5,000+ likes, comments and shares
• A full 10x lift in sales (!)
• Emails. Lots of emails. Notes from tech partners, publishers, the press, PR firms, investors, customers, engineers — a lot of incredible people have reached out to us.

The way to do it

We found like-minded industry insiders who saw our potential and helped mentor us. We unabashedly (but privately) shared our vision with them, and we were able to make our product better, before we launched it.

The killer feature of Product Hunt is the community. No place else will you find a collective like it. It’s not magic, but when you approach it more like a learning opportunity (instead of a megaphone), it’s damn close.

SeeNote sets Better Reminders™ learn more at: getseenote.com

To get Hunting: producthunt.com