Who

Founders

Make Meaningful Work was founded by:

Daniel Szuc 
Dan is a co-founder and principal at Apogee and co-founder of Make Meaningful Work, as well as the co-founder of UX Hong Kong.

He has been involved in the UX field for over 20 years, and has been based in Hong Kong for over 20 years. Dan has lectured about user-centered design globally. He has co-authored two books including Global UX with Whitney Quesenbery and the Usability Kit with Gerry Gaffney. @dszuc

Josephine Wong 
Jo grew up in multicultural Hong Kong, with a Chinese-Burmese father and Chinese-Indonesian mother. She collaborates with global teams conducting research in Cantonese, Mandarin and English.

Jo is passionate about the environment, political and economic systems and how we can live healthier and happier lives while not adversely impacting less fortunate people. She is a co-founder of Apogee, the co-founder of UX Hong Kong and Make Meaningful Work @igiwong

Advisors

Thank you for our advisors and friends for providing years of continued support, wisdom and encouragement.

Bas Raijmakers 
Bas Raijmakers is a director and co-founder of STBY , a design research studio in Amsterdam and London. He has been involved with a wide range of different service design projects for over ten years. He worked in the internet and media industry as a consultant and research manager since the early nineties. He holds a PhD degree in Design Interactions from the Royal College of Art in London and splits his time between STBY’s London and Amsterdam offices. Bas is also a Reader in Strategic Creativity at Design Academy Eindhoven. @hellobas @STBY

Geke van Dijk 
Geke is a co-founder and director of STBY too. A key theme of her work is that the changing expectancies and demands of contemporary consumers put pressure on suppliers to offer their services seamlessly through multiple channels. Geke’s approach has been shaped by nearly two decades working on studies that focus upon emerging technologies. She has worked as a consultant and researcher in the internet industry since the early nineties, and completed a PhD at the Open University in the UK. She splits her time between the studios of STBY in Amsterdam and London, and is also the chair of the Dutch chapter of the international Service Design Network. @hellogeke @STBY

Michael Davis Burchat 
Michael is the founder of Big Human Innovation Services. Some problems are harder to clarify than others, so Michael and his team work to close ‘prosperity gaps’ by studying stubborn social problems in a city or rural region. He prefers co-creation to traditional delivery methods. Cooperative approaches are comparatively lean and nimble and make the most of the existing teams and corporate cultures. Previously he worked in a global capacity for Pitney Bowes and Nokia. Michael has a Master’s Degree in Design Methods from the Institute of Design. @otherswise

Andrew Mayfield 
Andrew is the CEO of renowned Wellington, New Zealand-based online user research software provider Optimal Workshop, a suite of tools for people working to understand their user base in order to make better design decisions, and convince others to do the same. While in his day job he sets the company’s strategic direction, he is also actively involved in the information architecture and user experience communities in New Zealand and abroad.

Steve Portigal 
Steve Portigal helps companies to think and act strategically when innovating with user insights and to unlock their team’s research super powers He is principal of Portigal Consulting and host of the Dollars to Donuts podcast. Steve is the author of Interviewing Users: How To Uncover Compelling Insights and is soon to publish his second book, about user research war stories. He makes his home in the San Francisco Bay Area where there’s always a new ramen restaurant to check out. @steveportigal @dollrstodonuts@ChittaChattah

Antony Morris 
Antony is MD for Industrie IT in Hong Kong, a company founded by a group of highly talented friends who seek out the hardest technical opportunities and problems whilst nurturing their team of talented people. These opportunities usually involve utilising the latest digital technology to delight users with simple, intuitive services that also provide tangible economic benefits. Antony has a particularly passion for ‘making everyday life easier’ and has found being “10 times” better than the alternative is a handy benchmark for whether users may change their behaviour. Originally from the UK, he has been in Asia for over twenty years focusing on consumer behaviour transformation and during that time he has been very fortunate to collaborate with remarkable people and have fun whilst doing satisfying work together.