Make Time
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Make Time

Why It’s More Important Than Ever to Ignore the News

From the moment I clicked “Publish” two years ago, I’ve been uncomfortable with my post about ignoring the news.

Not because it’s wrong, or because it’s bad advice. On the contrary, I think ignoring the news is more important than ever. (I even made it a part of my new book Make Time, as tactic #25, “Ignore the News”.) If you follow the news because you’re an active, engaged citizen—a force for good in a world of bad news—you can’t afford to squander your time and energy in a reactive loop of breaking news. You need to be in charge.

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John Zeratsky

Supporting startups with capital and sprints. Co-founder and general partner at Character. Author of Sprint and Make Time. Former partner at GV.