2018 NYC Make-a-Thon Case Study
Think!Chinatown is a collective of neighbors and advocates working to keep Chinatown a vibrant place of inter- generational learning, cultural production & civic engagement. The mission is to attract and connect resources for Chinatown organizations and businesses.
Think!Chinatown is a young organization hitting their one year mark. The organization was looking for an overall brand that would encapsulate the organization’s mission and connect it better with its broad audience. Chinatown is a broad geographical area and can be hard to define. The organization wanted their new brand to represent this.
Their team was made up of four amazing makers including Ana Realmuto, Maria Bonello, Katie Klencheski and Nathan Bruzdzinski.