So your work’s getting featured: how to make the most of the opportunity & grow your audience

Hollie Arnett
Maker & Moxie
Published in
4 min readAug 9, 2023

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Okay, so you’ve got an opportunity. You’re going to be a guest on a podcast, a speaker at an event, or your work is going to be featured in a magazine, for example. How do you make sure you’re making the most of that opportunity?

1. Streamline your URLs & social media handles

When your social media handles and URLs are all the same, it makes it so much easier for you, the person sharing your details, and the people who will want to follow and engage with your work.

As much as possible, make your handles and URLs the same, easy to remember names, even if that means adding something like an underscore or a full stop to make it happen. This is a super simple change that could take 5 minutes and make a big difference.

2. Update your website & social media profiles

A great result that will come from these opportunities, is that more people will be browsing your website…

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Hollie Arnett
Maker & Moxie

Brand strategist & coach for creatives. Helping artists & makers build your brand, share your work & own your moxie.