Entrepreneurial opportunities and threats in the Streaming world — The case of Cinobo

Discussing the entrepreneurial opportunities and competitive threats, the business idea and the concept of the services that lay behind a successful niche streaming service, as well as the serious considerations of the team formation, which are highly critical during the early stages of a venture.

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Photo by Krists Luhaers on Unsplash

In March 2020, around the period that the Covid-19 pandemic took place, a small group of friends in Greece launched Cinobo (the name comes from the initials of the phrase Cinema No Borders), a streaming service which specializes in independent and arthouse cinema.

The business idea

Cinobo is a video streaming service with the aim of making arthouse cinema accessible to the Greek and Cypriot audiences. Their vision is to provide a platform, that will deliver that content by all digital means and in cost-efficient ways, and to further contribute to the expansion of arthouse cinema through funding and producing the work of local creators, and distributing their film projects to help showcase…