Top 5 Hiring channels that all HR and recruiters should already be using
As the world rapidly evolves and turns its compass towards digitalization, the way companies approach their recruitment has changed as well. Most of the talent acquisition activities have now migrated to the digital world where information is constantly exchanged 24/7. Online recruitment channels are the results of such an action, along with other new forms of hiring.
Currently, a few key channels have become the core drivers of recruitment strategies for all types of industries around the world. Each channel has its own unique way of connecting candidates with employers. To master the use of these channels and efficiently target more candidates — while reaching new talent pools and elevating your recruitment in both active and passive forms — you need to consider which channel should you invest time and money in or how you should approach each channel.
Before you make the jump, we’d like to invite you to a journey through the current top five hiring channels that all HR and recruiters should embrace, to help you make a better decision while staying ahead of the current trends and being among the top players with a strong foundation.
1. Job Boards
Job boards are the number one channel for digital recruitment today. They are online sites where recruitment agencies and companies post advertisements for open job positions. The main purpose of job boards is to establish a connection between recruiters and job seekers.
Through job boards, candidates are able to upload their CVs and contact information in the database which will be visible to recruiters. As job boards were designed to streamline and simplify the hiring process, some sites enable candidates to apply for the available positions directly via the job board sites themselves.
Platforms such as Indeed, ZipRecruiter, Monster, and many others provide a space for employers and candidates to discover one another. However, this is the discovery mostly from the candidate’s side of the line. Only a few job boards out there have the capability of allowing recruiters to browse through the currently available talent.
Since 1995, when six major American newspapers joined forces and created an online site that listed job advertisements called ‘CareerPath.com’, online job boards have become one of the key channels for modern talent acquisition. From that point on, the online job boards have exploded sky-high as recruiters around the globe are driven to seek and acquire top talents via the sites.
How It Works
As mentioned above, job boards are online sites where companies and recruitment agencies post advertisements for their available positions. Companies and recruiters can describe the role and specify their requirements for the positions as well as the benefits of the jobs to attract more candidates. On the other side of the spectrum, job seekers can search online job boards for opportunities and apply for positions at companies they desire.
After that, the process goes into the usual recruitment pattern, with recruiters reaching applicants who are likely to qualify for the positions, followed by interviews and the rest is as we are all accustomed to.
How to Make Stand Out Ads on Job Boards
Instead of relying completely on a single job board, companies and recruitment agencies should leverage the competitive nature of these platforms and post their job listings on more than one outlet for maximum visibility.
To help you efficiently attract top talents through online job boards, here are our tips for making stand out job advertisements.
Write a captivating title
The title needs to be compelling and capable of capturing attention while creating curiosity at the same time. The title should be able to convey a sense of your company culture in just a few words.
Use Relevant Keywords
Digital success depends heavily on effective search engine results. Make sure to include keywords that are relevant to the position, the industry, the qualifications, and the nature of expected tasks.
Don’t Be Lazy
An empty job description will only attract thin air. Complete your advertisements by providing details of available positions and attracting candidates by addressing the benefits of each position as well as showcasing positive points of your company.
2. Company Career Page
Essentially, a company career page is a sub-page within a company’s official website that aims to showcase its brand image, core values, while engaging candidates and inviting them to apply for open positions.
*First published on Manatal.com.
*To read the full article, click here.
Manatal is an end-to-end recruitment and onboarding SaaS platform trusted by thousands of brands in over 135 countries worldwide. It is an AI-powered Applicant Tracking System (ATS) and Customer Relationship Management (CRM) tool that allows companies to hire faster, better, and save costs.
