Do it Right The First Time — Avoid errors on your packs and improve your Time to Market
In an environment of growing consumer demands, decreased budgets and resources, with dramatically increased legislation and trade demands, consumer product companies seem to be struggling in their ability to effectively manage the complexities of the packaging and artwork processes.
In a bid to speed up the process and boost product launches, retailers and brand owners aim to achieve “right first time” artwork production, but more often than not, it takes 2, 3 or even substantialy more attempts to finally get artworks approved, leading them to a lost of time and money.
So, how do you increase efficiency and speed to market while getting your artworks built and approved at the first version?
In this webinar we will look at the graphical flow from design lock to final artwork delivery and show you examples on how standardization helps to drive artwork automation.
Webinar agenda includes:
- Semi-automated process to populate artwork with legal and other content
- Transferring data to your execution partner
- Translating design to artwork execution
- Text verification tool to compare source to copy
- Technical drawing management
Speakers
Cedric Dauphin
New Business Development Manager
DSN
Cedric Dauphin is New Business Development Manager at DSN — Deschutter Neroc, leading Artwork and Print Management Agency in Europe.
He has over 15 years experience in brand asset production and management, packaging and printing in Europe and in the US.
His past roles include Brand Owner facing positions at Esko & Schawk/SGK.
Luc Colpaert
Business Development
DSN Artwork Prepress
Luc received education at the University of Leuven, Belgium. First, he gained experience and knowledge in packaging materials and barrier properties. In the last 12 years, his focus is on design expectation and print management, a process driven approach to manage design-to-print, taking into account the printing technique, the substrates and printer’s profile.
In addition, Luc’s field of expertise extended towards online workflow tools to streamline and facilitate the graphical process from design-to-print.
