6 Unique Promotion Ideas That Have Worked Well

Evans Craig
Marketing And Growth Hacking
4 min readNov 22, 2018

You are likely looking for ways to promote your company that will be fun for everyone, and you need to take a look at all the options that you have. You can employ many different promotional tactics at once to get the results that you want, and you must try each of the promotional ideas so that you can see a whole range of results for your company.

1. Offering Promotional Gear At Events

Events are a large part of how you market a business, and they allow you to give away items like bags and blankets that your customers might want. Planning a couple of events every year will allow you to make your customers aware of the promotional items that you have. You want to give things away because customers remember that, and they will tell their friends and family to come to your next event. You must also plan to sell at events because they are the best time for you to work with your customers to sell them something that will help your raise your profits.

2. Offering Promotional Discounts

The promotional discounts that you give to your customers can make it much easier for them to save money on their purchases, and they will come back to you often because they want to get another discount on another product. This also means that you can use the discount as a way to draw people in because they want to save money. They get very interested in the things you sell, and they always come back to your company because they believe that they would like to use products again given that they can save money.

3. Offering Personalised Products To Your Employees And Customers

You can take inspiration from the Custom Gear’s summer promotional products to make your brand stand out in all walks of life. You could have customers who get something as simple as a drink holder or t-shirt, and you could put your employees in promotional gear every day when they come to work. You could use promotional gear to help your customers get a gift with a purchase, or you could sell the branded merchandise at the counter when people check out.

4. How Long Does Your Promotion Last?

You must decide how long your promotion lasts because that plays a part in what you will do. You need to be sure that you have weighed the price of the items you have put on promotion along with the length of the promotion. You could do some promotions over a long holiday weekend, or you could let a promotion last for a whole month. It all depends on what you think you need, and you can begin to plan for the extra revenue if you know people will show up. This also allows you to plan how many people will come given how long the promotion is. This is a very simple thing for you, and it completely changes how you market your business because you could bring people in every month with a new promotion.

5. Another Choice: Run Social Media Promotions

You could use social media promotions to make sure that you are getting people to follow your company, and you will find that all these people are excited to sign up for new promotions by following your page or leaving comments. You get a lot more traffic on social media this way, and you will find that you can use that traffic to increase the traffic for your next promotion. You are layering promotions so that you can have the most people come to shop with your business, and you can do this on multiple platforms.

Conclusion

The promotions for your company can come in a variety of styles, and that will help you make certain that you have more traffic coming to your business. You need to give away or sell promotional items where possible, and you need to host events where the people that you want to sell to come to visit you. They are more likely to buy from you, and they will show you that they like getting discounts and supporting your business through simple promotions.

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Evans Craig
Marketing And Growth Hacking

I am Craig Evans. A finance fanatic and tech junkie based in Sydney, Australia. I like to impart my knowledge and share insights on marketing and business tips.