Get Caught Up on the Latest Instagram Trends — 5 Featured Stories
In case you missed it, Instagram recently surpassed 1 Billion (yes, “billion” with a capital B) users, so it’s a big freaking deal when it comes to social media marketing.
The social giant also just released IG TV, which is supposedly a direct competitor for YouTube.
All of this means that if you’re not using Instagram for your business’s marketing, you may want to consider it. That’s because your target audience is probably using it as you read this.
And if you already are using Instagram for your business, this is a sign that you should take some time to think about the content you’re producing and posting.
It should be strategic, not random, and that requires research and thought.
The fine contributors to Mark Growth cover the topic of Instagram pretty frequently, so for this week’s newsletter, it’s all about taking your ‘gram game to the next level.
Start with Paul Henderson’s How to Increase Engagement on Instagram. In this article, Henderson outlines 5 simple tips that will increase engagement levels for your brand on Instagram.
Want to write for us? Request to contribute here.
Mark Growth Featured Stories
Give your business’s Instagram marketing the attention is deserves. These Mark Growth contributors share their lessons learned from this ever-changing social media channel.
Just in case you did miss the IG TV announcement, Orlando González is here to explain how to use it and a few pros and cons.
IG TV: Should You use It As Part Of Your Strategy?
OK, so now you know what IGTV is, but does it fit into your marketing strategy? Jesse Kerema provides the guidance you need to answer that question.
3 Reasons Why I Suck at Instagram Marketing
In this refreshingly honest article, Jordan Ebert talks about the mistakes he has made on his business account, why it’s different than a personal account, and the steps he’s taking to fix it.
Get his hard-earned advice on what not to do on your brand’s Instagram account.
What The Beatles Can Teach Us About Instagram
Corey McComb uses Beatles lyrics to explain how to properly post and engage on Instagram as a brand.
10 ways to improve your Instagram marketing game in 2018
Improve your engagement, increase followers, and post better content: you’re 5 minutes away from learning how to do it all if you read Sebastian Legarraga’s article.
Mark Growth Author of the Week
Billee Howard is author of We-Commerce: How to Create, Collaborate, and Succeed in the Sharing Economy, CEO BRANDthropologie, and President Centiment.
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