Make Your Customers Happy with Great Content — Here’s How — 5 Featured Stories
There’s a huge difference between simply creating content and creating effective content.
You know, content that actually leads to brand building, trust earning and sales making.
That difference is a variety of factors, and one rises to the top: quality.
Effective content is high-quality in that it helps consumers. It gives them something to learn about or giggle over; or it answers a question they had just moments ago.
The writers on the Mark Growth publication outline the ways they create effective, high-quality content.
In this week’s featured article, Fresh Content Is Just the Beginning… You also need to keep the old stuff from going stale., @KristenCHealy explains that you should plan for the entire content lifecycle — including retiring or reworking old information.
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Mark Growth Featured Stories
Check out the advice these Mark Growth contributors have for keeping your content fresh, high-quality and relevant.
4 Key Trends in Digital Marketing for 2018
Benson Sung saved you a lot of reading and summarized Adobe and Econsultancy’s 2018 Digital Trends Report.
Find out what the most important trends in marketing are and how you can apply them.
The Secret of Content Marketing Success
Is the secret to content marketing success consistency? Quality? Kick-ass-ness? Maybe all three? Alicia Croci has the answers.
How To Create Awesome Content Every Single Day
Tim Rettig gives his advice for keeping your content standards high while not getting burned out.
Get his guide for awesome content for bloggers, vloggers and podcasters here.
My Top 3 Favorite MozCon 2018 Presentations
MozCon recently wrapped up and if you didn’t make it this year, Morry Mitrani has you covered.
Start Preparing for a Content Marketing Backlash
It’s a fact: there’s just way too much crappy content on the internet. So Jonathan Greene wrote an article on how to make sure your content doesn’t get lumped in with the garbage.
Mark Growth Author of the Week
Lucia Fontaina-Powell is the community manager at Quuu, a social media content curation and management tool.
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