A collection of blue easter eggs for an article about ecommerce easter eggs from Selz ecommerce for growing businesses
A collection of blue easter eggs for an article about ecommerce easter eggs from Selz ecommerce for growing businesses

Ecommerce Easter Eggs: How to Create Them and Why They’re Still Effective

Selz
Selz
Mar 7 · 8 min read

A little Easter egg history

A programmer typing in the dark with multiple monitors for an article about ecommerce easter eggs
A programmer typing in the dark with multiple monitors for an article about ecommerce easter eggs

Easter eggs and security

Image of Google’s “askew” easter egg, one of many on their site
Image of Google’s “askew” easter egg, one of many on their site

More great examples of Easter eggs

IMDB

Wikipedia

Disney and Pixar

Marvel

Tesla

Ecommerce Easter egg best practices

Know your audience

Make it just hidden enough

A silver sneaker on a field of pink and green foliage to talk about using pop culture in digital easter eggs
A silver sneaker on a field of pink and green foliage to talk about using pop culture in digital easter eggs

Use pop culture

Use humor

Give it a start and an end

Ecommerce Easter egg ideas for your site

Flat lay of easter eggs for an article full of ecommerce easter egg suggestions
Flat lay of easter eggs for an article full of ecommerce easter egg suggestions

Hide an image in plain sight

Audio and visual effects

Hidden pages

Get site-specific

Rain or shine

Make a boring chore fun

Interrupt choice fatigue

Image for post
Image for post

Make lemonade from a dead-end

Create an egg hunt

Wrapping up


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Selz

Written by

Selz

The simple and powerful ecommerce platform to grow your business. Sell on social media, your own sites and create a custom online store with Selz.

Marketing and Entrepreneurship

Tips & News on Social Media Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Growth Hacking, Branding, Start-Ups and more.

Selz

Written by

Selz

The simple and powerful ecommerce platform to grow your business. Sell on social media, your own sites and create a custom online store with Selz.

Marketing and Entrepreneurship

Tips & News on Social Media Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Growth Hacking, Branding, Start-Ups and more.

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