“Gamification” — a passing fad or a phenomenon here to stay?
I will start by trying to answer the primary question, What is Gamification?
“Gamification describes the broad trend of employing game mechanics to non-game environments such as innovation, marketing, training, employee performance, health…
User messaging: The thin line between educating and irritating your user
Devising a mechanism for interaction with one’s customers is a puzzle that is not easily decoded.
You push too hard, and you risk antagonizing your customer, you keep it too light, and the customer misses the message completely.