5 Things Digital Marketers need to know about User Experience (UX)

We’ve all experienced poor UX designs that seem to do nothing but hinder our ability to easily make purchases, right? Honestly, I sometimes thank those weird designs for saving me money, but it’s clear that brands should strive to avoid such pitfalls! I strongly believe that mastering some simple yet important elements can significantly elevate a marketer’s ability to craft experiences that resonate deeply with users, thereby driving engagement and conversions more effectively. So, let me introduce to you the 5 things digital marketers must know about UX.

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Xiangning Chen
Marketing in the Age of Digital

Digital Marketing | Content Creator | Explorer | Grad Student@NYU Integrated Marketing