A Look Into Social Media

As the social media revolution continues, companies are reaping the benefits of easily reaching their customer base on a personal level more frequently. Smartphones, tablets and laptops are giving consumers the opportunity to surround themselves with information wherever they may be. When a company takes advantage of this opportunity it is able to personally connect with potential and current customers at any time.

Rather than interrupting your customers, social media is a great way to have a friendly environment to share and engage with your consumers; which is why utilizing social media is becoming more important than ever.

It’s amazing to think that:

• 80% of people use social media to get coupons, promos and discounts from companies
• 42% have mentioned a brand in their Facebook status update
• 43% of all online consumers are social media fans or followers