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Go to the profile of Michelle Strauss
Michelle Strauss in Marketing in the Age of Digital

The Spike in Spiked Seltzer

Bud Light Seltzer, launched in January 2020, is a direct response to the spike in spiked seltzer.

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October 12, 2020
October 18, 2020
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Marketing in the Age of Digital
thoughts and reflections on digital-first marketing from NYUSPS Integrated Marketing Grad Students
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