Content Marketing 101: Here are 6 Tips to Help You Start!

Photo by Tim Bennett on Unsplash

It’s normal to hear other marketers talking about “Content Marketing” like common sense, but you totally have no idea about what it is. Great, this blog is for you to learn what content marketing is and how to start using it as a marketing strategy.

First, what is content marketing?

The Content Marketing Institute has defined that “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.” Instead of pitching your products or services, you provide genuinely relevant and helpful content to your prospects and customers to solve their issues.

WOW! This description sounds like a practical and great way for the brand to build robust and loyal relationships with the customers.

So, how to start content marketing?

Is it always easy to understand the concept but hard to start in an actual situation? Don’t be worried! I have created an infographic to help you implement Content Marketing quickly.

Now, please follow me to Content Marketing 101 and start your content marketing journey!

It seems effortless to start, right?

I hope you have a great implementation in content marketing. And see you next blog😉!