Digital Marketing For Clients 101
A simple measure of the importance of digital marketing is how much money is spent on digital media.
The latest IAB research on Advertising Spend and Revenue shows that in the United States alone, over three-quarters of media budgets will be in digital media.
With the changing dynamic of the world, we can’t be certain of anything, much less of what will sell since the needs of customers are changing so quickly. It is quite tough keeping up with these changes as a marketer but I can’t imagine what it would be like for clients.
So here is a basis guide for clients showcasing the foundations of digital marketing strategies and how these are relevant the roller-coster we’re living in today.
Through these strategies a client will have a clearer idea of how a digital marketing campaign will be planning, managed and executed. Be something we all should remember as clients, marketers and human is — HAVE FUN. Something that this uncertainty has taught all of us and something we should never forget.
So if you’re someone who is confused, unsure, ready to start creating — hit me up we can chat over coffee and discuss some digital marketing (or magic, I’d like to say)!
Love,
Vedika
