Experience the most luxury flight, for free?

Imagine, getting on a giant Airbus A380 or Boeing 747 jumbo jet via an exclusive boarding bridge, walking into a cabin with a lay-flat seat and closing doors for your space, a cabin with bars, a lounge, and showers and you can “experience” all of these for free? Sounds too good to be true right? Actually, all of these you can see and feel through Emirates VR Experience.

Normally if you want to try all of these, it will cost you north of $20000 USD, but now, with your oculus devices and even your phone, you can experience all of the luxuries that Emirates airline offers, for free!

Nominated as Top 6 finalist in VR “marking of the year” at the 5th VR international awards. Emirates gave us a glimpse of the future of what airline marketing looks like.

With VR, viewers can go to different parts of the airplane and play around with different amenities. From viewing the flight cockpit to the luxury lounge and bars, even the fruit and snacks offered on the plane. You can try it all.

Emirates has played to their advantage, an airline that’s famous for its luxury experience, by using VR, let many others who can’t afford the expensive first-class ticket enjoy the ambiance of a luxury flight.

I personally think it has definitely helped Emirates to achieve their goals of getting more clicks and reach via VR, this program is released in Sep 2021, and most of the people are still working from home and have lots of savings and maybe planning on travel in the future. By using VR to get more potential customers and get people’s interest and reach.

The VR trend is definitely here to stay, the VR industry has been growing rapidly, Sony alone has sold more than 5 million VR devices, and by the end of 2021, there will be more than 11 million VR devices in total being sold. Therefore we can see that VR has a huge potential for brands and services to reach out to their customers and help them to gain their market share. So the Emirate's move on VR to have a strong foothold in the future is definitely an intelligent move.