Get your home done with “the best technology, user experience and products”

Yang Yang
Marketing in the Age of Digital
3 min readOct 14, 2019

“Want to design your dream home by yourself? “

Houzz make it come ture!

Houzz is a must-have for every home-owner or anyone intending to own a home. With the app, you can get the latest design ideas for your home, find, view and buy products for your home. With the app, you can also find, hire and interact with the best home professional for your home renovation project (Rodkin, 2019). Besides, you can read articles from the editorial staff and design experts and get advice about your remodel projects.

Best technology for a design App

Houzz is state of the art app featuring the latest app development technologies. As part of its new experience, it has a simplified interface, with new filters and a whole new search algorithm for your desired home designs (Prescott, 2016). Want a fantastic gaming experience? Houzz is your ultimate one-stop-shop. The app has the latest collection of games ranging from card games, non-stop action, driving games, leaderboard games, and multi-player games just to name a few. The games are theme filled to keep you entertained and educated as well.

Augmented reality is the face of Houzz. The customers can visualize their home designs and projects in 3D integrated in real-time in their actual size and environment. With this feature, you can add your 3D models and custom trackers. Interacting with the app brings reality into the palms of the user’s hands (Rodkin, 2019). The app gives the user a great experience; it is user-friendly with detailed search operations and preferences. It offers great building and project ideas for interior design and remodeling.

With Houzz, navigating has been made simple. The app user does not need to create sign-in accounts to gain access. It is loaded with simple menus and powerful but easy features that are easy to comprehend. Houzz is aesthetically designed with beautifully decorated icons that define simplicity (Prescott, 2016). The designers have embraced details and a design ideology that is, though simple, is packed with passionate intensity. From the impressive and beautiful pictures, Houzz gives its users a reason to derive pleasure using it. No boredom while on Houzz.

Best User Experience & Products

Houzz connects well with the customer in terms of keeping them informed about new products and offers, reaches out to younger demographics and also synchronizes user emails and social media accounts hence apart from retaining loyal customers, it also attracts new customers on board which has a multiplier effect on the revenues of the business (Rodkin, 2019). Houzz increases business recognition and customer loyalty by keeping the customers constantly connected through constant reminders and notifications about product awareness. It improves visibility and helps to boost brand recognition.

Houzz is a must-have app for anyone thinking about finding inspirational pictures when doing a project, designing a home or remodeling needs. Its user interface is friendly to its users and is simple to use. Its personalized approach is very attractive to new users especially the youth and the tech-savvy, and for users who want to be entertained while using it, it offers a great gaming experience (Prescott, 2016). Houzz is an essential app to be on one’s smartphone storage space due to the many benefits it has to offer to a user in a simplistic and understandable manner.

References

Prescott, S. (2016). Houzz. APC (Future Publishing Ltd.), (431), 47.

Rodkin, D. (2019). Builder uses Insta, Houzz to learn what buyers like. Crain’s Chicago Business, 42(1), 16.

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