Life Looks Good When You Shop at Havertys
How Havertys Fascinates Me with its Website
Havertys help customers bring the vision of their home to life. With this clear mission statement, they provide personalized design, quality home furnishings, and outstanding customer experience.
The purpose of its website is to provide as much information, design inspirations and tools as possible to build the trusted advisory relationship and drive customers to the store.
Design Innovated = No More Hassle
Browsing through the website, I think the layout looks neat and tidy. You can easily find the furniture you want through filters and categories. Plus, once you swipe left for the selected furniture’s picture, you’ll find an example picture of how to design your house in the best way. Unlike some other furniture websites, Havertys keeps everything as simple as possible. As a customer, you wouldn’t get distracted while shopping online. A lot of websites has scattered information and item on one page, which from a customer standpoint is pretty annoying. The user interface of Havertys is straightforward and convenient. In other words, it is more user-centered.
User-friendly And Flexible On Mobile And Desktop
The website employs responsive design to create a smooth shopping experience. When I browse through the website through my phone, it makes no big difference compared to my user experience through the desktop. People nowadays mostly use mobile devices to shop, and even when they didn’t make a purchase through mobile devices, their user experience will greatly influence their decision to a certain degree.
They Really Care About Their Customers
They also have design expertise also known as H consultant which customers could search for some professional advice on how to choose the perfect furniture for their house. The entire layout of this section is beautifully designed and I can feel how much attention to detail they’ve put into. When you browse through those sample pictures, you’ll notice there is a plus icon on every photo which is the way you could find out the product’s name and once you click on it, you’ll gain access to more details and are even able to add to cart directly.
The free design help from Havertys once again shows how much they care about their customers. They’ve created a thoughtful process to limit the amount of insecurity most customers might have during purchasing furniture. In my opinion, it is smart in a way that could create trust between the brand and the customer.
Be Ready To Get Inspired
What I love the most about Haverty’s website is its Inspiration category. Often times, customers couldn’t decide which color they should choose, which items they would need, and whether does the furniture fit with the style they had at home. In this category, customers could find multiple examples and advice on how to decorate their house. With all kinds of color palettes listed out and interior design styles from urban glam to coastal cottage, you could basically take reference on how to recreate your home. It’s simple, yet educational. Most important of all, they put on the cute little plus icon on every pic, meaning customers could order those products without a hassle. Being thoughtful to its customers and bring in sales at the same time is the most brilliant idea! For a company, it is easier to convert. For the customers, it makes their life better.
Fascinating Message
Merely browsing through Haverty’s website gives me so much fun. The website looks elegant and well-designed. The content is inspiring and educational. It’s fully a pleasure to use. You feel like you’ve already learned something even though you didn’t buy anything. I’ve always believed that a perfect website means it can surprise you and offer something you wouldn’t expect, and Havertys is that website that really surprises me!
