Something you should know about Digital Marketing

“ All the technology in the world means nothing without the intersection of humanity.”

Elle Duan
Marketing in the Age of Digital
2 min readNov 22, 2022

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Digital marketing strategy is having continual, meaningful conversations using digital marketing tools with like minded people and customers in order to accomplish an actionable and measurable marketing objective. Digital marketing is simply marketing in the age of digital.

https://blog.hubspot.com/marketing/digital-strategy-guide

A digital marketing strategy is a plan for establishing an internet presence through online channels such as organic search, social media, paid ads, and other web-based mediums such as your website. The goal of digital marketing strategies is to increase awareness about your business and attract new customers to your brand.

https://www.canva.com/design/DAFStZ3FsoM/eML2c2zY6zlhKmuivEFyQA/edit

Today, digital marketing has proven to be one of the most effective ways for all businesses to promote themselves as it is simple to use and cost-effective compared to traditional marketing.

Take the time to understand your audience and make sure to establish tangible marketing goals. Test your assumptions frequently and experiment until you find the right approach. Commit to the process of long-term, sustainable growth by collecting relevant, valuable data and building a robust marketing strategy.

For anyone in the field today, it is no longer an undiscovered term. It has been prospering and expanding for a while now. But the exact tested recipe for a fruitful digital marketing campaign is still a mystery to everyone.

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Elle Duan
Marketing in the Age of Digital

NYU | Integrated Marketing. Travel Enthusiast, Food Lover and Fitness Freak. I will be posting interesting content related to my hobbies.