“The first step is as good as half over.”

kunjie Xi
Marketing in the Age of Digital
2 min readFeb 6, 2021

When I heard that we need to create our own blog from the Professor, I totally freaked out and doubt myself : “ I’m not good at writing, how can I create a blog?” “I have no idea about blog, how can I get a good grade from this?” “What am I going to write? I am a beginner and still learning about Marketing, Who and why they want to read my blog?” ….

Maybe Professor knew our concerns, she said this with a big sweet smiling:“It’s not just for the class, it’s also an opportunity for you to practice and show your thoughts about the Marketing.”

The first step is as good as half over. So, why not have a shot?

Welcome to my blog!

Who am I? My name is Kunjie Xi and also can call me Jay. (which is easy to remember) I am from Shanghai, China.I got my bachelor’s degree in Business Management from StonyBrook University. After learning in Business, I found that I am more interested in how to use different ways or interesting strategies to sell products. That’s why I decide to go NYU to study my master’s degree in Integrated Marketing. I wish I can find more interesting strategies and explore more deeply into the big world of Marketing.

Why reads my blog? I am a student and a learner for Marketing, but I definitely will record my marketing growth, especially in digital marketing which is more often and popular parts in today’s big world Marketing. Furthermore, I can learn with my readers when they leave the comment. I will get more ideas. At the same time, my readers can point out my mistakes and give more their opinions.Different perspectives can stimulate different inspirations. We can learn together, improve together, and explore together.

This is a challenge but also an adventure that I want to share, and I really hope there will be a communication bridge for us to connect and learn together. I am doing my first step to go into Marketing, why not come with me?

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