The Power of Email Marketing

What has kept email marketing alive for so many years.

Put away the tissue box and wipe those tears because email marketing is not dead. Quite the opposite. It is here to stay for the long hall. Due to its enormous success in producing the highest return on investment for marketers.

Email marketing allows you to target your ideal audience, has a large reach, is cost effective and easy to track. It is still the best way to build relationships with new leads, customers and past consumers. It allows for the perfect opportunity to connect with them via inbox at a time that is convenient for them. Email marketing, to this day still shows tremendous positive results which is why marketers have kept it as one of their main strategies.

My reasons why:

Insights on Email Marketing

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Victoria Stein
Marketing in the Age of Digital

M.S. Integrating Marketing Canidate at NYU SPS . Event Marketing Manager . Dog mom to a 9 yr. old pit-bull