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Marketing in the Age of Digital
thoughts and reflections on marketing in the age of the digital from NYUSPS Integrated Marketing Grad Students
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SK-II: Speaking The Language Of The Youth With Social Media Campaigns
SK-II: Speaking The Language Of The Youth With Social Media Campaigns
Growing up in China, there are three brands I see on my mom’s and every auntie’s vanity: Estée Lauder, Elizabeth Arden, and SK-II. Though I…
Roxanne Jiang
Jul 3
Truly and MINNIDIP Summer Collab is So On Brand
Truly and MINNIDIP Summer Collab is So On Brand
Summertime in New York is all about going out and having fun. For some of us (me included), part of having fun is having a drink, and what…
Jarisa Mora
Jul 4
OLIPOP.. from 0 to 20,000 followers
OLIPOP.. from 0 to 20,000 followers
In today’s society, we pick up on phones and instantly see tons of advertisements, promotions, and new products. How do we decide which…
Arlene Yeghiayan
Jul 4
“Win Or Lose, You Are Still Fly To Us”
“Win Or Lose, You Are Still Fly To Us”
As a strong competitor to Delta, JetBlue’s style on social media is quite different from Delta’s.
Zixuan Huang
Jul 3
A Closer Look At Revolution Beauty’s Instagram
A Closer Look At Revolution Beauty’s Instagram
As a strong competitor of The Ordinary Company, Revolution Beauty is a skincare brand with high quality product at affordable price as…
Billy Wang
Jul 4
Meta: New Policies Against Fraudulent Reviews
Meta: New Policies Against Fraudulent Reviews
If you read reviews before purchasing on Facebook (now it’s Meta), then the new policies Meta implements are so relevant to you.
Yi Liu
Jun 24
Is MarTech The New FinTech: A Guide To Marketing Technology
Is MarTech The New FinTech: A Guide To Marketing Technology
With Fintech rising like a storm and is now revolutionizing traditional financial services, it’s no surprise that Martech comes into the…
Roxanne Jiang
Jun 27
Spotted! Amazon’s push accuracy may be in jeopardized
Spotted! Amazon’s push accuracy may be in jeopardized
For so long, Amazon’s own Amazon Ads tool has been considered best among thousands of Amazon sellers. It out-priced Google Ads a lot. But…
Billy Wang
Jun 27
Social Media Platforms Emulating TikTok
Social Media Platforms Emulating TikTok
No one would’ve thought that TikTok would blow up the way that it has. It’s become one of the most popular apps in the world, and has…
Jarisa Mora
Jun 27
When You Think Of Facebook, What’s The First Word That Comes To Your Mind?
When You Think Of Facebook, What’s The First Word That Comes To Your Mind?
Connection, family, friends, and interactions are the words that come to my mind when I think of Facebook, but they won’t remain the same…
Flavia Noriega
Jun 27
Metaverse this, Metaverse that… it’s everywhere!
Metaverse this, Metaverse that… it’s everywhere!
By now, we’ve all at least heard about a thing or two about the metaverse. Each week, we share the latest digital marketing news in our…
Arlene Yeghiayan
Jun 27
Prada Launches New Timecapsule NFT Collection
Prada Launches New Timecapsule NFT Collection
On June 2, the luxury brand Prada launched 100 NFTs for the Cassius Hirst Timecapsule initiative, joining other high fashion brands like…
Richard Zhang
Jun 26
Instagram adds new features to reduce harmful effects on young users
Instagram adds new features to reduce harmful effects on young users
Instagram is on the list of popular local social media you must download in the United States. Otherwise, you will feel out of touch with…
Yiqian Feng
Jun 27
What the Data Clean Room Brings
What the Data Clean Room Brings
When I read this news about What the Tech are clean rooms?, my first thought was that there is currently a company that has introduced a…
Changyu He
Jun 25
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