Ho, Ho, Hold on to your E-commerce efforts

E-commerce Marketing Strategies for year long growth:

Roel Timmermans
Marketing is not Magic

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Surviving the Holiday Shopping Frenzy

With Singles’ Day, Black Friday, Cyber Monday, and Christmas all happening in these last weeks of the year, the excitement and stress of the holiday shopping season are impossible to neglect.

Black Friday teaser video
Image from author. Campaign teaser still we did at GrandVision

Managing online promotions during this chaotic period can be, correcting probably is, overwhelming, but what if you could convert these seasonal strategies into a year-round growth plan?

This guide will help you do just that.

Tackling the Seasonal Sales Surge

For e-commerce and omnichannel businesses, the holiday season is a time of intense activity and brutal competition. Clear, effective strategies are essential for creating uplift in your e-commerce revenue. Unfortunately, maintaining that momentum after the holidays is often a challenge. The drop in sales and engagement post-holiday can lead to period of doubt, low sales, insecurity, wasted ad-budget and more. Threatening long-term growth you were already planning for in your budget.

The Impact on Business and Morale

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