Survey Says… Splat

How do you figure out what your audience wants?

You’re supposed to market to people based on what they want, right?

So how do you find out what they want?

You ask ‘em.

But what if you don’t have an audience yet?

Hmmm.

This is a problem for MANY entrepreneurs and small business owners… and if you’re a copywriter, you’re going to run into this for your own brand and the clients you work for.

Can you do better than a shot in the dark?

Why, yes.

If you’re trying to find out what your audience wants, you first have to find out who they are.

Then you can ask, “What do they care about? What matters to them?,” and you won’t come up empty.

If you have NO audience… this is the guide to discovering who your target market is.

If you have an audience but you don’t really know who they are… this is the guide to finding that out.

Marketing is so much better without the guesswork.

Your friendly neighborhood copywriter,

Anna @ CreativeDemand