Welcome To Marketing Magic!

Shamal Borole - Badhe
Marketing Magic
Published in
3 min readJul 17, 2024

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Marketing magic by Shamal

A few years ago, I received an urgent message on LinkedIn from a very distressed lady.

Let’s call her Bee.

After a few messages, we scheduled a call for the next day, which lasted over two hours.

Here’s what I can share from that call:

  • Bee is the founder of a B2B SaaS startup, which she started two years ago
  • She launched her MVP a year ago
  • She’s gotten 6 customers in a year and a half
  • None of them returned
  • She’s hired 5 B2B marketers with no results
  • She’s on the verge of declaring bankruptcy

After my conversation with Bee, I challenged myself to scale her B2B SaaS startup in one year.

I wanted to know if the problem was her service or her marketing.

In one year, I grew 42% in customer acquisition and my assumptions were right — the problem was her marketing team.

What I did in one year, her previous marketers couldn’t.

My experiment with Bee gave life to something I already knew — mediocrity is everywhere.

There are millions of courses and articles online on B2B startup marketing but they’re all saying the same thing.

True authenticity is lacking and that’s why I created Marketing Magic.

What Is Marketing Magic?

I’ll tell you what it is NOT:

  • It isn’t a course you have to pay for
  • It isn’t generic marketing tips like “how to leverage email marketing” and “how to find your target audience.”
  • It isn’t mediocrity

Marketing Magic simply 8 years of my raw B2B marketing experience at your fingertips…

Over here, you’ll read real-life marketing stories you won’t find on Google.

For example, you’ll never find how I scaled a startup from $0 to $10k without a marketing budget.

Or how something as simple as delaying your launch date can boost your profit

Even AI can’t tell you that!

The things you read from ChatGPT, Gemini, and Google are generic, nice-to-have knowledge.

But they cannot give you the results you’re looking for.

Who Am I?

My name is Shamal Badhe, a B2B marketer over 8 years of experience.

That sounds like a boring line from a random CV you’d probably throw out…

But if your goal is to scale your B2B startup, you must listen to Shamal Badhe, the B2B marketer with 8 years of experience!

In the last 8 years, I’ve worked across:

  • Tech SaaS industry
  • Fintech sector
  • Healthcare sector
  • Education sector
  • Air Cargo sector

I’ve helped over 19+ startups scale their businesses by steadily increasing revenue and conversion every single time.

I have found gaps that even founders like Bee didn’t realize existed.

And I am tired of B2B startups not thriving.

What To Expect From Marketing Magic

  • Detailed articles covering my 8 years of B2B Startup marketing
  • Tips you miss every single time that could change your business
  • Marketing Magic that will take your business out of bankruptcy
  • Unconventional marketing strategies that scaled thousands of dollars

In later posts, I’ll go into detail on how I did these things.

But in the meantime, join 42 others who are learning exclusive B2B marketing startup tips weekly.

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Shamal Borole - Badhe
Marketing Magic

Hey, I’m Shamal! I write about marketing, startups and entrepreneurship. I’d love for you to check out my publication: https://medium.com/marketing-magic