Innovation Musings

Russ Klein
Marketing Today
1 min readMar 12, 2018

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There cannot be innovation without insight.

There cannot be insight without something new and different.

There cannot be something new and different without creativity.

There cannot be creativity without imagination.

There cannot be imagination without culture.

There cannot be culture without leadership.

There cannot be leadership without inspiration.

There cannot be inspiration without occasionally taking stands.

There cannot be a stand without managerial courage.

There cannot be managerial courage without a sense of purpose.

There cannot be a sense of purpose in the presence of apathy and indifference.

This is why true innovation is so rare. Begin by caring.

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