Here to Help in Turbulent Times
Office hours for marketing advice, funding awards and grants guide
We are inspired to see the Ethereum community rallying and adapting in the face of the unprecedented challenges we are all living through. Whether transforming conferences into virtual events or pushing to buidl and ship products, the community has once again shown it is resilient and resourceful. If there’s one industry that has learned how to overcome adversity, it’s surely crypto.
But we know it’s tough out there, too. At Marketing DAO, we are determined to do our part to help teams navigate these turbulent times. Today, we are announcing “office hours” where we are available to provide advice and input to projects needing support on how to market themselves right now. Specialists are available on communications strategy, PR, content, design, event strategy, etc. Book a time with a Marketing DAO member, and let’s swap ideas on the best marketing practices to communicate and let the world know you’re alive and kicking.
We know for sure there are many great projects in the works, because we ourselves received dozens of high-quality proposals for funding initiatives aimed at boosting Ethereum’s brand. On that front, we are pleased to seed 80 DAI to each of the top 10 proposals we expect to have the most short-term impact, decided by a vote of our members. We are maximizing this seed funding by using Gitcoin Grants CLR Matching, a crowdfunding mechanism that can turn relatively small donations into much larger grants — 10x or more. Plus, to help teams supplement Marketing DAO funding, we have also compiled a guide on where to find grant opportunities across the ecosystem.
Beyond the initial Marketing DAO seeding for the top 10 proposals, we have decided to put our fundraising on hold for the time being. We acknowledge that the current market uncertainties complicate pledgers’ decisions. It is better to reach back out to ask for funds for the DAO when the market stabilizes. That means some terrific projects won’t receive full funding right now. But we remain excited to build Ethereum’s brand and look forward to re-opening the pledging and grants-giving processes so that Marketing DAO can back first-class proposals.
Coronavirus may have changed the way that our societies function for the time being, but we intend to use this as an opportunity to support and expand this ecosystem in new ways. Marketing DAO members continue to be out in force in the community and at (virtual) events. Our next conference appearance is at Dystopia Labs where we are proud to be a media partner.
Let’s continue the conversation and our joint efforts in growing the Ethereum brand.
