38 Traditional Marketing Tactics to Build Brand Awareness

Learn how to build brand awareness for your business with these traditional marketing tactics.

Jeff Shibasaki
Sep 6, 2020 · 7 min read

1. A-Frame Signs

Cost: $$

2. Adopt-a-Highway Program

Cost: $$$$

3. Aerial Advertising

Cost: $$$$

4. Billboards

Cost: $$$$

5. Brochures

Cost: $

6. Bumper Stickers

Cost: $

7. Bus Advertising

Cost: $$$

8. Business Cards

Cost: $

9. Celebrity Endorsements

$$$$

10. Cross-Promotion

Cost: $$

11. Direct Mail

Cost: $$$

12. Flyers

Cost: $

13. Grabertising

Cost: $$$

14. Human Billboards

Cost: $

15. In-Flight Advertisements

Cost: $$$$$

16. License Plate Frames

Cost: $$

17. Magazine Advertising

Cost: $$$

18. Mobile Billboards

Cost: $$$

19. Movie Theater Advertisements

Cost: $$$$

20. Newspaper Advertising

Cost: $$

21. Novelty Advertising

Cost: $$

22. Pole Banners

Cost: $$$

23. Posters

Cost: $

24. Printed Article or Review

Cost: Free

25. Product Placement

Cost: $$$$$

26. Rack Cards

Cost: $$

27. Radio Advertisements

Cost: $$$$

28. Receipt Advertising

Cost: $

29. Referral Marketing

Cost: Free

30. Sponsorships

Cost: $$$

31. Storefront Signs

Cost: $$$

32. Subway and Train Advertising

Cost: $$$$

33. Taxi Advertising

Cost: $$$$

34. Television Advertising

Cost: $$$$$

35. Window Displays

Cost: $$

36. Word-of-Mouth Marketing

Cost: $

37. Wrap Advertising

Cost: $$$

38. Yard Signs

Cost: $$

Final Thoughts

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Jeff Shibasaki

Written by

UX Writer. UX Designer. Culture Blogger. See my work at https://jeffshibasaki.com

Master Your Website

Teaching how to design, market and manage websites.

Jeff Shibasaki

Written by

UX Writer. UX Designer. Culture Blogger. See my work at https://jeffshibasaki.com

Master Your Website

Teaching how to design, market and manage websites.

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