Why Artists should get their music on Spotify independent playlists.
The maximum recognition for an artist is no longer the sale of the physical record but the number of listenings that their music produces on Spotify. Most people who use Spotify don’t focus on a single artist but instead play playlists containing songs with a common genre. The idea of Spotimatch, an application created by the Mantini brothers, is a new tool to speed up and get the most out of this aspect of Spotify. Spotify has a huge number of playlists that are often very difficult to access, because you do not find the right one for your music and the result is not to see your listening grow!
The push now is to get songs into curated mixes hosted by streaming services such as Spotify
For a musician it is not only important to create a quality product but it is also the way and context in which it is proposed. Identifying your target audience without any tools is incredibly complex, so Spotimatch, thanks to a dedicated algorithm, allows you to analyze your track and direct you to a number of playlists where your music can be included, automatically asking for access.
Being part of a Spotify playlist is the new trend, the new way in which a musician can achieve the desired success. Placing your best track on Spotify will allow you to reach a greater number of listenings, creating not only interest in your song, but in your character, being linked to a number of other artists who will indirectly provide you with more tools for your advertising.
If you want to reach an artistic level of a certain kind you have to face the ways in which it can be reached. It’s very complex for an artist to make himself known initially, or rather it’s very complex to do so by proposing an entire album, which in 70% of cases would not be able to be spread properly. Separate yourself for a moment from your name and think to see your listening grow for your music, regardless of the rest. A playlist in loop on thousands of phones, able to bring you more and more to be known.