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Collection edited by Jerry Holtaway

Meaningful business

An exploration of the role of personal meaning in the context of industry and commerce.

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  • Making people feel smart

    When selling smart products, you need buyers to feel smart about buying them.

    Jerry Holtaway in Meaningful business1 min read
  • Making people feel calm

    Business can play a vital role in reducing the growing stress that’s overtaking us all.

    Jerry Holtaway in Meaningful business1 min read
  • Making people feel understood

    When a business strives to make people feel understood, both customers and employees are won over.

    Jerry Holtaway in Meaningful business1 min read

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