Niche or Die: You Need A Niche If You Want to Succeed Under the New MPP

This system doesn’t favor generalists. Either you niche down or get left behind.

T.S. Johnson
Nov 5 · 9 min read

You need a niche if you want to succeed in this new MPP landscape.

Outside of poets catching the short end of the stick, there is nothing that I’m more sure of after a week operating…

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T.S. Johnson

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