MEDIBEU SOLUTION — Medical Tourism
The MEDIBEU platform gathers diverse reviews and opinions from users to provide tailored information based on age and other personal tastes. MEDIBEU is also built on the tamper-proof blockchain system in order to ensure reliable and transparent data.
For today’s article, we would like to introduce medical tourism and the impact of MEDIBEU’s solution.
MEDICAL TOURISM
Medical tourism is a growing trend in the world. Due to a gradual increase in life expectancy and global income per capita, medical tourism revenue has surged. The medical infrastructure and costs of each country have become a deciding factor for tourists when choosing the destination. Medical tourism has emerged as one of the tourism sectors with the most potential for growth.
Due to long-waiting time, low quality of medical services, high expenses and poor insurance coverage in their own countries, many patients are seeking proper treatment overseas, even if it means to travel for long hours.
Korea is one of the main destinations for medical tourism thanks to its advanced technology and infrastructure. With an increase of international patients inflow, according to the Korea Tourism Organization (KTO), in 2020, it is expected to have an approximate of 3.446 trillion KRW in profits. Even with highly skilled doctors, advanced equipment and high service quality, the average cost for medical services in Korea is still comparatively lower than other developed countries.
Compared to traditional tourists, medical tourists end up staying longer and also spending more, economically and socially contributing to Korea’s medical industry. Following this trend, MEDIBEU is willing to go further and offer a wellness-oriented industry, going beyond just beauty and cosmetics. It will offer not only tourism and relaxation but also customized data on disease prevention and health check-ups.
By adopting the blockchain technology, the MEDIBEU platform will provide transparent and accurate information to users. Cosmetic surgeries vary according to each doctor and hospital. Especially medical service fees, even with the exact same treatment or surgery, fees may drastically vary according to the patient’s medical history, insurance, consultation fees and many more. Simply saying, there is a lack of standards in the market. In order to solve these issues, the MEDIBEU platform will have an active community that will eliminate fraudulent reviews and over-promising advertisements by delivering accurate data based on objective information. The result will not only be a reduction in costs but also the avoidance of misleading information.
MARKETING EFFECTS FROM MEDICAL TOURISM
In the MEDIBEU platform, service providers and hospitals will not pay for advertisements. Based on the blockchain technology, marketing will be done with transparent information and real reviews from users within the community, ensuring trust among all users. Users will be the main marketers of the platform and provided different benefits according to their participation. After utilizing their services, satisfied users will now become the delegates of each hospital speaking up about their own experiences, reshaping the industry structure from B2B to a more B2C relationship. Consequently, hospitals and service providers will be able to focus their capital more on equipment and service quality rather than marketing.
MDB tokens, an ERC-20-based cryptocurrency, will be used as a payment method to buy vouchers or products listed on the MEDIBEU platform. An effortless method when compared to traditional currency exchanges. For users that utilize MDB tokens as payment within the platform, discount policies will also be available within the platform. This structure will allow MEDIBEU to accomplish the glocalization of Korea’s beauty and cosmetic industry.
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