Meesho is all set for 2021. Hear it from our ambitious leaders and crew on how they plan to achieve those Big Hairy Audacious Goals this year
2020 was a strange year, a tough year, and certainly an unprecedented one. But, at Meesho we were able to brave the uncharted waters by thinking outside the box, and always putting our entrepreneurs first. In the end, we could honestly say that throughout the year we upheld our mission of “Enabling anyone to start their online business without any investment.”
We crossed new milestones, we helped a record number of women become financially independent, we founded new businesses within the Meesho umbrella, and we made a social impact that we can collectively look back on and feel proud of. But dwelling on the year that was and being content with our achievements is not our style.
The arrival of 2021brought with it new possibilities, new challenges, and new records to set. Meeshoites have set their sight on super ambitious goals, and figuring out how they will achieve it.
Read on to find out more about some super exciting upcoming launches and projects and ambitious goals we have set for ourselves:
First Principles Thinking, Always!
“In 2021, we want to surpass all the milestones we achieved in 2020 and realise our BHAGs (Big Hairy Audacious Goals) in a significant way. We will continue to uncover solutions from a very first-principles approach and create benchmarks for other players across emerging markets. Thinking 10X would remain a staple across the various orgs in the company as we aim to become the lowest cost channel of distribution for all products, have the largest depth and width of selection across all unbranded long-tail products, expand and enable 5x more entrepreneurs with the aspiration of giving them the best experience.” — Vidit Aatrey, CEO and Co-Founder
Transforming the In-App Experience
“This year I’m most excited about how we will transform the Meesho app experience for our entrepreneurs. The app will have a whole new look & feel, with many new social engagement & shopping features built into it.” — Kirti Varun, Chief Product Officer
Building a Cracker of a Finance and Legal Team
“In 2021, I look forward to building on what we have done so far, which is building a world-class finance & legal team which delivers best in class controls, compliance, and governance and partners with Business Leaders at Meesho to deliver organisational goals and drive sustainable growth — Jatin Mazalcar, Chief Financial Officer
Blitzscaling Core Services To Handle Peak Load
“I am excited about rewriting the current core services, which are powering our app to handle 6X of the peak load we have witnessed during 2020. We are also prioritising re-architecting the fulfillment and payout services to process 6x orders of the peek orders processed during 2020, and replacing the Metabase with more scalable and stable dashboarding solutions.” — Samir Ranjan, VP — Engineering
Driving Meesho Towards A More User-Centric Experience
“Having spent over a year driving profitability at Meesho, with the onset of 2021, as I move to head the Experience charter, I am looking forward to building Meesho a more user-centric organisation. I aim to connect more deeply with our entrepreneurs to deliver a great experience not only to them but to their customers as well and thereby making our entrepreneurs more successful.” — Ravleen Kaur, VP — Strategy To Execution
Positioning Meesho Tech as Top Notch
“I am looking forward to showcasing the brilliant work done by Meesho’s tech team to the general public, and cementing our position as one of the top tech teams in India.” — Chetan Kalyan, VP — Engineering
Make Entrepreneurs Successful — Become the Lowest Cost Channel of Distribution
“Making Meesho the lowest cost channel of distribution is our number 1 BHAG now and I am really looking forward to some bold moves that are planned for 2021. We are looking ahead to unbundle convenience from cost structure by challenging some of the widely accepted practices in online commerce and in the process make our users succeed all the more.” — Utkrishta Kumar, General Manager & VP — Business
Empowering Entrepreneurs Across Indonesia
“2021 is an exciting year for Meesho Indonesia. We want to carry forward our mission of empowering entrepreneurial individuals in Indonesia to start and grow their WhatsApp based e-commerce business. We will continue to focus on providing them the most relevant selection at the lowest prices.”- Prateek Agarwal, VP — Indonesia
Better Shipping, Lower Prices
“The topmost priority for Meesho Indonesia is going to be, providing better shipping and product prices to our Indonesian entrepreneurs. To this effect, both the category and ops team are working aggressively on the next big price drop scheduled for Feb where we hope to reduce the price by at least 5% across the platform.” — Nikita Dresswala, Director — Strategy & Operations, Meesho Indonesia
Farmiso — The Most Cost-Effective Grocery Supply Chain
“In 2021, I am looking forward to building the most cost-effective supply chain for grocery in India with Farmiso. I hope that Farmiso becomes a new line of business for our entrepreneurs to increase their earnings and become more successful. — Milan Partani, Director — Farmiso
The Next 1 Million Entrepreneurs — Hop Onboard
“I am most excited about our new business vertical PopShop. It’s an entirely new app focused on bringing the next 1 million sellers online and is displaying phenomenal growth just a few months after launching.” — Pavan Patil, CTO — PopShop
When 2020 came with unprecedented challenges, Meesho said bring it on and overcame it all
Want to join the Meesho rocketship? Find out if you are the right “culture fit”
