Joakim and Tina: Delivering value to the community

Jimmy Zhao
The Lunch Table
Published in
3 min readDec 11, 2015

Lunchback is about mentoring, personal growth and paying-it-forward networking. As the CEO of Lunchback, I want to feature the awesome people I have interviewed since last week. These mentors are all available on Lunchback — feel free to grab a lunch with them!

Joakim Fohlman

I met Joakim over coffee instead of lunch. Joakim has been a serial entrepreneur since 1999. He has started several companies in completely different domains, so his marketing knowledge is broad and deep.

After growing and selling a few businesses, he realized that his passion lies in the creation process: starting from an idea, motivating yourself to get through the uncertainty, building a team, then running the business. He knows is not easy for most of the wantrepreneurs out there. He started this company https://www.cubimo.com/ half a year ago help entrepreneurs get through the difficulty from idea to product. He focuses on motivation and execution training.

Joakim is an approachable, knowledgeable, experienced entrepreneur. He really enjoys sharing his experience and knowing that he can give others the help that he got (or the help he needed) when he was starting out — that’s why he’s on Lunchback. He would love to meet all the entrepreneurs who seek advice on company growth and marketing.

Tina Persson

I met Tina earlier this week in the city center. The conversation was super interesting, since she is a true believer in Lunchback. She’s also an HR expert and social media & LinkedIn guru, so I definitely wanted to hear what she had to tell me.

She told me about the trend for establishing a personal brand. In her opinion, your future business power lies in your networking capability. The new way to get sales is to share knowledge and deliver value, and pay-it-forward networking is the best way to do that. Lunchback provides a lot of potential for doing this sort of networking.

We talked a lot about how to ensure the quality of the community. Tina thinks that the feedback rating function is a necessary kind of endorsement, and the fear of getting a bad rating will make people strive to give their best to the people who invited them out to lunch. After all, Tina says, if you cannot deliver value to others — if you cannot make their lives better — there is no way to be successful in the years to come. Getting immediate feedback, then, is a way to make sure you will be successful in the years to come.

The lunch was great and I will even have the honor of meeting Tina again for a free coaching session to talk about the value of Lunchback. I’m really looking forward to it.

These are just two of the interesting people that I met this week. I meet interesting people every week through Lunchback. Do you?

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