How to make money online using Social Media
The origin of social media is fraught with uncertainties and many conflicting stories. The consensus is that social media started in 1997 with the creation of the first social media website, Six degrees. It was a rudimentary website that paved the way for the more sophisticated platforms we have today. Six degrees allowed users to create a profile of their own and make friends with other people on the site. Sites like MySpace, Facebook, Twitter, Youtube, and LinkedIn joined in the late 2000s.
Since then, social media has grown beyond its initial scope as a social networking platform. It has become an avenue where people get jobs, host meetings and events, and conduct different business transactions. People are making a lot of money on social media these days. Today, we will be discussing how you can make money on various social media platforms.
Choose a niche
The first thing to start with is to decide on what you want to do. What content do you want to put on the social media of your choice? Who is your target audience? Are you going to be an artist, an influencer, or a record label owner? You have to choose that niche that snagged your interest and can create content in for a long time. Choose something you are passionate about.
As an artist, you have to decide what genre of music you want to focus on. Start researching what it takes to be successful in your chosen genre. Stick with it, keeping working till you perfect your tune, and get your rhythm.
Put your music on Tiktok
Tiktok currently has over 800 million active users worldwide, and the number is increasing daily. It is the fastest growing social media among the younger generations. Tiktok users create a series of short videos of varying genres on the app. A lot of songs have become quite popular through Tiktok.
Tiktok users created the Don’t rush challenge last year. This challenge went rival with the Don’t rush song, sang by Young T and Bugsey. Makeup and dress up challenges were created using the song. Artists and record labels should consider monetizing their music on Tiktok by becoming a member of the Performing Rights Organization in your current location. Tiktok will pay you royalties per usage of your song in videos uploaded on the platform.
Monetize your YouTube channel
Youtube is a unique social media website, with over two billion visits every month. It’s arguably the best platform to promote your brand or music. You can earn money on YouTube by joining the YouTube Partner Program for independent artists. To be eligible for this offer, you have to create a YouTube account with a thousand subscribers. Your channel has to have at least four thousand view hours within the last twelve months.
Once you have reached these milestones and signed up for the partnership program, YouTube will add adverts to your channel via Adsense. You get paid every time someone visits your channel. You can also sign up for the Content ID system. With the Content ID system, other YouTube video creators can use your music in their videos, and you will be paid for that usage. A YouTube channel that is well managed can be your ticket to fame and a steady income stream.
Boost your engagements
Instagram is one of the most accessible social media platforms where you can thrust yourself into the spotlight, translating to increased revenue generation. Increasing your engagement is the easiest way to increase your followers and fame on Instagram. Post consistently, be it a short video of your song, a freestyle session, or a cool picture of yourself doing an activity you enjoy.
Keep on posting, use the trending hashtags to get more traffic to your page. Jump on the current trends and competitions. Engage your followers’ responses and comments on your page. Be generous in your usage of gifs and emojis, promote your page and content on other Instagram pages. Start a challenge with your song. Before long, you will be approached by brands to run campaigns and promotions for cash.
Become an influencer on social media
A social media influencer is someone who is paid to advertise specific products, given an endorsement, review products, or promote certain places, people, or events. Influencers have large numbers of followers, and they are considered experts in their niche.
You need to have a decent amount of followers to be considered a social media influencer. Your engagement statistics are of more importance than the number of followers you have. Brands that want to work with you want assurance that your followers are active. The only way they can be sure of that is by seeing your engagement statistics. Influencers make between a few hundred dollars to thousands of dollars per campaign.
Promote Affiliate Products
You can make money through affiliate marketing by partnering with brands like Amazon. You can recommend products and services to your followers on your social media platform, and you get a commission on every order they made.
You get between five to thirty percent on every purchase made through you. You can review the products you have used that you found helpful. You will attach the link to the products to your post. Your followers who like the product can use your link to purchase the product. For transparency’s sake, you should consider telling your followers that you are an affiliate marketer.
Sell your products
You can leverage your social media fame and community growth to make money through sales of your merchandise. You can become an entrepreneur, create products you think will appeal to your tribe and followers.
Do market surveys, interact with your loyal armies, decide on the products to produce. Manufacture and package your products in an appealing way, then advertise it to your followers to generate sales. Your tribe will most likely support and buy your products if you have established a good rapport with them through meaningful engagements with their comments on your page.
There are various ways you can make money on social media. It takes consistency, dedication, and smart work.
