Introducing MerQube

Vinit Srivastava
MerQube
Published in
1 min readJul 16, 2021

Two years ago, in July 2019, Keith, Praveen, and I started the journey to create the next generation platform for indexing to address the needs of a market that has seen rapid evolution in the last two decades.

Index-linked investing has evolved from simple market-capitalization based equity indices to other asset-classes, and on to various systematic single and cross asset strategies. Assets tied to index-linked products have climbed to $15 trillion and are expected to grow at 6 times the rate of actively managed assets in the near future. More recently, we have seen a drive towards increased customization with the rise of sustainable investing. With this evolution has come a need for technical infrastructure and platform to provide reliability, flexibility, and customization to develop and run the indices at scale. That’s where MerQube comes in!

In the coming days, you will learn how MerQube is changing this space and leading innovation in products and platforms to support clients today and in the future.

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