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A focus on longterm value

We made a mistake.

Internally with our team and outwardly to our Neighbors on Discord, we’ve been communicating our focus on longterm value.

This value is derived in two ways:

Over the longterm, Blox become valuable as they become more scarce (like real estate in real life), and become valuable through the rich history of memories that are curated at that location.

But on our platform, we were communicating something else:

When you see the screenshot above, you may get the feeling that Metablox is not popular, that it doesn’t have hype, and that it won’t sell out.

With our neighbors we communicated longterm value, but on our platform we communicated hype-driven value, like most PFP NFTs.

How we’re going to fix this

Remove “Total Blox Availability”

First and foremost, we’re going to remove the “Total Blox Availability” section on the platform. The percentage of a city owned is not important; rather, the Memories rooted in a city do matter.

Focus on Memories

Secondly, we will continue to focus on the product and expanding Memory functionality:

Pause new cities until 1–3 (from above) launch

The next city we’ll launch is New York during NY NFT at the end of June.

After the launch of New York, we’re going to pause new city launches until features 1–3 (from the “Focus on Memories” section) are completed.

Once #3 is complete, we’ll use Memories as a signal for which cities to launch next — the more meaningful memories a city has, the likelier that we’ll launch it next.

We’re built to thrive

We’ve built an amazing team, have 2 years or runway, and have a Neighborhood of people that believe in the mission.

We’re well positioned to thrive during this crypto Winter and come out on top when the next bull run begins.

Let’s do this!



Metablox is the bridge between the real world and the virtual world. We believe real life memories matter and that they should be preserved forever on the blockchain.

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