Travel Industry — Augmented Reality Use Cases
If you work in the Travel industry, or simply love to travel, check this out :
You can create Augmented Reality Experiences without having to write a line of code. Metaverse is a FREE Augmented Reality Platform that allows anyone to create all kinds of “Interactive Experiences.”
Gamify Travel — book more rooms, sell more tour packages, get travelers to experience more, etc.
Place AR Experiences at specific locations to create tours of all kinds.
Add Augmented Reality / Virtual Reality / to your existing ads or other marketing collaterals. It is SUPER easy, and you don’t need any designers or programmers.
Award digital prizes or vouchers to drive more foot traffic to your place of business and those of your partners.
and much much more…
Make all interactions with your brand fun, exciting, memorable.
Creating AR Experiences is easy — no engineers required
Experiences are built in Metaverse Studio by arranging components on a “Storyboard” and linking them together. Hundreds of components can be combined to create almost anything.
Experiences are instantly viewable on iPhones, iPads, Androids, or Chromebooks using the free Metaverse App. Alternatively, Experiences can be exported as a standalone app (branded by you), and submitted to Apple and Google App Stores or embedded in your existing mobile apps (for a fee).
Create Augmented Reality Tours
Experiences can be placed at physical locations using GPS, requiring a user to be at a physical location in order to interact with the Experience (like Pokemon Go or a Geocache).
Experiences can also be attached to geographical locations using QR codes (pasted on a wall, attached to a sign etc.) Scanning a QR code will instantly launch an Experience
Heroes, Castles, Legends, used Metaverse to augment Nafplio castle in Greece. Members of the tour wore medieval clothing and roamed the castle solving AR puzzles about a classic tale that took place at the castle. The group plans to do more immersive Experiences at historic sites in Spain, Italy, Poland, Turkey, and Malta.
Check-in at Points of Interest
Gamify where travelers go by annotating points of interest. For instance, a traveler may have to visit the Eiffel tower, The Louvre and Arc de Triomphe in order to level up, win a digital item or receive a voucher to a local restaurant.
Get more out of your existing ads: Augment Print, Billboards, TV Commercials, anything…
Attach Experiences to your existing marketing materials using QR codes.
Add multimedia content..
When someone scans a QR code on your ad, they instantly have access to additional content. Embed web pages, images, videos, 360 VR, music, gift vouchers (practically anything) into Experiences.
Virtual Travel Experiences
Embed a 360 video/image in an Experience to offer an immersive view of a destination.
Drive purchases
Allow consumers to purchase a stay right away by embedding your reservation website directly into an Experience.
Update Experiences on the fly
Even with your ad printed, you can change or update your Experiences instantly on all platforms. No need to submit an update to iOS or Play Stores and wait for approval.
Embed Experiences on the web
In addition to QR codes, every Experience has a share link. These links can be added to emails, social posts, websites etc. allowing Experiences to be shared across the web.
Example: Click or Tap on this link
Ask Travelers to Take Photos or Videos
Your AR experiences can ask travelers to take selfies, photos of their environment, videos completing a challenge etc. These assets can be automatically uploaded to the Web, and shared via social media.
Easily create custom filter overlays, similar to Snapchat to brand the photos.
Geo-Specific Photo Galleries
Ask users to take selfies (or any photo/video) at a specific location, like the Colosseum. The gallery of all of the people who have visited this location can then be viewed at the location or online.
Add Audio to Experiences
Add audio to Experiences to create audio tours, make characters speak/sing, add music, and add sound effects (sounds of the beach etc.) Add your own audio by recording a track or uploading a sound file.
Loyalty Programs
Create loyalty programs that rewards consumers for going to a location (or set of locations) often. Loyalty programs can track visits, purchases and interactions with other Experiences.
- Time controls allow you to control how often a customer can check into a location (e.g., once every day).
- Reward consumers for completing other Experiences/tasks (checking into another location, scanning an Experience on a print ad, playing a game that was posted to social, etc).
- Integrate to existing POS to track purchases.
Vouchers
Award vouchers to consumers who complete a task or Experience. Vouchers can be redeemed at a physical location or online. Once redeemed a merchant can easily clear the item from a consumers inventory using our Voucher Management System.
Get Started in minutes
Watch the two videos below to start creating your own AR Experiences!
Check out our stories on Medium to see how others have used Metaverse.
